Growth in Action: Mitrais

Information & Technology Bali, Indonesia
A journey of scaling with purpose. Our Founder led growth initiatives that blended strategy, creativity, and execution — shaping outcomes that delivered impact and inspired TUMBUH's approach.

How We Helped

As Growth Marketing Manager at Mitrais, our Founder enabled scalable digital operations and built systems to support rapid expansion across six countries. The role balanced strategy and execution—introducing new frameworks, strengthening marketing foundations, and aligning initiatives with business goals.

These efforts set the stage for measurable growth, as reflected in both the company's revenue trajectory and the personal career acceleration of staff members to Manager within eight months.


Engagement Type
Personal Employment Our Founder's personal full-time employment. This is not directly related to TUMBUH but helped shape the company's approach to growth.

Timeframe
Jul 2019 - May 2022 2 yrs 11 mos

Highlights & Impact

  • Revenue milestones — Surpassed growth expectations with 1,244% revenue increase in the first year, 17.9% in the second, and 483.7% in the third, achieving 786% ROI.
  • Career acceleration — Advanced from staff to Growth Marketing Manager in just eight months.
  • Regional scope — Managed marketing operations across Indonesia, Australia, New Zealand, Singapore, India, and Japan.
  • Scalable systems — Established digital marketing frameworks to sustain long-term growth.

About

Mitrais is a world-class software development and software products company headquartered in Bali, Indonesia. It offers a wide range of development capabilities across Microsoft, mobile, web, and Java technologies. Its product services include deployment and support of leading solutions in mining and healthcare, all backed by strong human capital management systems and an integrated client engagement model.

  Founded: 1991
  Information & Technology
  Bali, Indonesia

Explore More Work

Discover how TUMBUH has partnered across industries and engagement types, bringing creativity, strategy, and purpose-driven results to each collaboration.

Every Dot Finds Its Circle

Growth begins small — a thought, a decision, a test. When these moments connect, they build circles that move people and purpose forward.
When you grow, we grow.
The nation grows. The world grows.
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